«ALT attributes on images»
Any page image has a special optional attribute known as "alternative text." Is specified using the HTML «ALT» tag. This text will be displayed if the browser fails to download the image or if the image display is disabled browser. Search engines save the value of image ALT attributes when they Parse (INDEX) sites, but do not use it for ranking search results.
Currently, the search engine Google takes into account in the account text alt attributes of those images that are links to other sites. ALT attributes of other images are ignored. There is no information about the other search engines, but we can assume that the situation is similar. We consider that keywords can and should be used in alt attributes, but this is not vital for SEO purposes.
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